Alcohol industry looks to boost drinks sales in Africa

The Lancet "Alcohol manufacturers are setting their sights on the growing African market to increase sales of their products, often using aggressive advertising tactics to lure new drinkers. Chris McCall reports.

Ugandans seem to like their alcohol, whether it is so-called rotgut made from bananas or waragi, also known as war gin. In some areas, virtual 24-hour access to alcohol sales, including cans or bottles of world-famous brands, is available. For the big alcohol producers, Africa is a growth market. Rogers Kasirye tries to tell Uganda's youth that alcohol may be bad for them, but he is fighting a losing battle against powerful interests." (Photo: Ivan Gabovitch/flickr)

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